Data Wisdom for the Workplace

Customer data sits in many different systems. It is produced every time a customer interacts with your business, or when your teams pull data about customers from external sources like enrichment tools. How this data returns value to customers, through…

Software companies and other business services organizations almost universally underestimate the importance of a B2B customer data model. For all the hype around customer 360 and customer data unification – even b2b customer data platforms are having a moment –…

The USP of Jitterbit Integration Software is that it enables seamless connections between SaaS on-premise and cloud applications for companies of all sizes. It also can add artificial intelligence to any business process immediately. Enterprises today must effectively capture, manage,…

Integrately is a one-stop, no-code integration platform. Integrately enables organizations to connect their software package suite to streamline operations across various web apps. It is a one-click automation platform that allows you to link various apps effortlessly. It will enable…

Gone are the times when you had to keep everything in excel or google sheets. Automation software is the new normal for keeping and managing workflow these days. Automating workflows using platforms such as Zapier and Integromat promises to help…

Earlier this week, Gartner published a new research article titled “How Tech CEOS at Early-Stage Companies Can Prepare to Implement RevOps.” There was ONE paragraph in the article that popped off the page for me. Why? Customer feedback loops. If…

With the aid of Census, users may synchronize data from their database with all their business apps for operational analytics. The information needed to improve functionality, workflows confidently, and other processes are provided to the business team. The software allows…

Our fifth episode of Coffee with Customers features Ben Bykowski, Director of Technology at Hyland Software. Ben and team selected Syncari to unify multiple marketing automation tools, namely Marketo and Pardot, with Salesforce. In organizations with multiple lines of business,…

Today’s businesses make money when you’re fast and consistent with proper team management. The quicker you can access the insights of the data, the better your business will progress. Snaplogic is one of those data integration software that can easily…

Accessing the right data points at the right time has never been more essential for B2B marketing and sales teams worldwide. For Digital marketing teams, Google Analytics is their livelihood. For product and customer marketing teams, it’s a mix of…

If you’re in RevOps and HubSpot is your CRM, then you’re always watching for product updates. It’s likely you heard about HubSpot’s new Data Quality tools. What is the HubSpot Data Quality Command Center? In September 2022, HubSpot launched a…

As the saying goes, “data is the new oil.” In today’s data-driven world, organizations of all sizes recognize the importance of using data to inform their decisions and drive growth. Whether you’re a small business looking to improve your operations…

At Dreamforce 2022, Salesforce unveiled Salesforce Genie (the rabbit) – which promises to turn your data into real-time customer magic. Sounds promising. But if there’s one thing we’ve learned from hit films Aladdin and Kazaam, it’s that when it comes…

HubSpot deduplication is an important feature of the platform, which is well known for its marketing automation and CRM tools. As HubSpot gains popularity among young start-ups that prioritize ease of use and out-of-the-box functionality, it’s essential to note that…

There are many terms involved in data and how it is managed. Here we’ll do with a rising trend, usually seen in discussions of revenue operations and their objective to unify data for their sales, marketing, customer success and finance…

I’ve noticed a trend as of late: RevOps professionals debating the best way to build a modern data stack. This may ruffle some feathers – but I think having RevOps build and manage a modern data stack is a terrible…

There’s a lot of noise in recent months about the Modern Data Stack, but not a lot of clarity. What is the Modern Data Stack? The Modern Data Stack is a popular approach to data integration and analytics that relies…

Our fourth episode of Coffee with Customers features Eric Portugal Welsh, Director of Revenue Operations at Demostack. Eric unified Jira and Salesforce to create a distributed Customer 360 across sales, customer success and product development. Demostack is not unique in…