Ben Bayat, NextGen Venture-partners

“Revenue Leaders Need To Soften The Hyperfocus”: A Conversation With NextGen Venture Partners’ Ben Bayat

On November 4, 2020, Emily Harrington became the first female climber to scale El Capitan in under 24 hours. As she achieved this record-breaking feat, she repeated a mantra to herself: “Slow is smooth. Smooth is fast.” According to Ben Bayat, Managing Director at NextGen Venture Partners, today’s sales leaders would be wise to heed…

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Rosalyn Clari

Overworked Operations Leader? You May Benefit From “Ops Therapy,” says Clari’s Head of Revenue Operations Rosalyn Santa Elena

You’ve heard of talk therapy, but what about Ops therapy? Rosalyn Santa Elena, Head of Revenue Operations at Clari maintains it’s essential. Because the life of an operations leader is one fraught with chaos. Last minute fire drills. Tech providers who make unexpected updates that send your processes haywire. Team members forget to loop you…

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Santa Clause Data Superhero

“Make your list, check it twice”: A conversation with St. Nicholas, Head of Gift Ops, North Pole

Happy holidays! This week’s interviewee might surprise you. What also might surprise you is that he and his wife (they’re co-founders) suffer from the same data quality issues most business leaders do. Every year around this time, kids around the world send their holiday gift requests to Santa Clause up at the North Pole —…

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Marketing Ops Data Integration Imperative - Aubrey Morgan

“Stage A Data Intervention”: Aubrey Morgan On The New Imperative For Marketing Operations

Ask any marketing operations professional the bane of their existence and they will tell you: bad data. It’s the insidious source of countless pains—hours spent meticulously scrubbing lists, embarrassing email blunders, and campaign reporting that nobody can seem to agree on.  But according to Aubrey Morgan, Syncari’s new Director of Demand Generation, data chaos is…

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CRM not a single source of truth

Salesforce Shouldn’t Be Your Single Source of Truth – Top 4 Reasons Why

The Dreamforce 2020 keynote has come and gone. While there were some surprises, the top-level narrative was consistent with years past: You need a single view of your customer / Customer 360 

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“Move Over Old School CFOs”: An Interview With Peter Perrone, AtScale’s Remarkably Data-Driven CFO

Some skill sets age like a fine wine. Others spoil like a carton of milk. If the past decade has been any indication, the role of the chief financial officer (CFO) falls into the latter category. According to a study from Deloitte, only 20% of the value historically created by CFOs is still relevant today.…

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“You Can’t Hit Hypergrowth Without Data Debt”: An Interview With Front CMO Anthony Kennada

Front has all the hallmarks of a tech industry darling. They just closed a $59 million Series C from elite investors including Sequoia Capital. They boast a stacked leadership team of proven tech veterans. They’ve gotten heaps of good press and perfected the elusive flywheel model of growth—consistently adding hundreds of new trial users per…

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“Like Siri For Salespeople”: This VP of Rev Ops Envisions The Fully-Enabled Future of Sales Tech

In October 1999, serial entrepreneur Mark Cuban set the Guiness world record for the single largest ecommerce transaction of all time. His purchase? A luxurious $40 million dollar private jet. This event caused many to speculate that the internet would eventually make salespeople obsolete altogether.  Two decades later, the increasing sophistication of artificial intelligence is…

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