Data Wisdom for the Workplace

Title card of testimonial interview with Jeff Ignacio
Leaders

The Principles of a Revenue Architect With Jeff Ignacio

If you’re in RevOps, you’ve likely seen Jeff Ignacio’s posts on LinkedIn. A quick perusal of his profile reveals a veritable treasure trove of operations knowledge, from his two cents on Ops trends to tactical tips that practitioners can apply…

title card of blog post with Workato logo
Guides

Workato Pricing: Is this business efficiency tool worth your money?

Workato is a top business efficiency tool for general-purpose automation and streamlines a variety of tasks, but cannot accommodate data synchronization in a stateful way across multiple applications. Workato helps businesses and IT teams connect apps and expedite business processes…

Guides

Celigo Cost: Is this Integration Platform Worth Your Money?

Celigo is a comprehensive Integration Platform-as-a-Service (iPaaS) solution that enables straightforward and quick integration, allowing organizations of all sizes to link their services. Numerous companies count on it to integrate their cloud apps and synchronize data, automate tasks, and improve…

Guides

Boomi vs Workato: Comparing which iPaaS Platform to choose?

It takes a lot of data analysis to run a business in the twenty-first century. But, with more demands than ever, project managers become overburdened. It has resulted in lowering productivity and made it harder to overcome hurdles! As a…

Guides

Tray vs Workato: Which data automation tool is better and should you get it?

TrayTrayTray and Workato are powerful platforms enabling businesses to automate their data workflows and processes. However, they have some essential differences that may make one a better choice for a particular business. In this blog, we will explore the features…

lead-to-account matching
Guides

What is Lead-to-Account Matching?

Every business must attract qualified leads to thrive. However, acquiring leads is only the start of the customer journey. Nurturing and offering personalized value to identified leads is what ensures prospective customers convert into paying customers. This is where lead-to-account…

Guides

Introducing Custom Actions: Just-in-Time Logic Extender

Don’t you just hate it when you’re thinking about a problem and you’re not sure of the answer? So you do the most logical thing and open up your browser to Google: “How do I…“. Your query could be “What’s…

Leaders

90 Days In: Building an Empathetic RevOps Team

WebPT’s robust web-based solution helps therapists from single-therapist clinics to multi-location enterprises with integrated documentation, scheduling, and billing solutions. With Doug’s vision for process and an emphasis on reducing the stigma on mental health, he is forging a new way…

title card for Susan Whittemore, Growth Architect, Data Superheroes RevOps interview series
Leaders

Slowing Down to Speed Up: Insights from Legendary Ops Leader, Susan Whittemore

Our newest data superhero truly embodies the moniker. For the past 15 years, Susan Whittemore has led GTM (go-to-market) teams to optimize revenue delivery while keeping true to each company’s mission and brand promise. Whether it was boutique tax firms,…

title card for Laura Kendall, MadKudu's Marketing VP, Data Superheroes RevOps interview series
Leaders

From Parenting to MOps: A Candid Chat With Laura Kendall

Data-minded leaders don’t stop being data-minded when they’re at home. Just ask MadKudu’s VP of Marketing, Laura Kendall, who recently gave birth to a baby girl named Ivy. “As a new mom with an anxious temperament, I might have taken…

title card for Kanako Tone, Alyce's Marketing Operations Manager, Data Superheroes RevOps interview series
Leaders

Data Nightmares and Marketing Miracles with Kanako Tone

Nick Bonfiglio: Why did you choose Marketing Ops? Why Alyce? Kanako Tone: It was time for a change. In my previous companies, I always reported to CMOs or VPs of Marketing. That system works fine, but I could see another…

title card for Cailin Radcliffe, Berkshire Grey's Senior Director of Revenue Operations, Data Superheroes RevOps interview series
Leaders

Telling The Data Story with Cailin Radcliffe, Senior Director of Revenue Operations at Berkshire Grey

To say Cailin Radcliffe knows a thing or two about RevOps is an understatement. She’s the Senior Director of Revenue Operations at Berkshire Grey, a leader in intelligent enterprise robotic solutions. Cailin sees the messiness of RevOps as an opportunity.…

Leaders

How to Build a Resilient Ops Team with the VP of RevOps at Uberflip

“I know when to admit I can’t do something — my strengths aren’t diminished by highlighting yours. The great work begins when we stop pretending we’re experts at everything,” Leorre Fishman says. In a world of generalists and jacks-of-all-trades, Leorre,…

Guides

What is Master Data Management?

As companies have evolved, the systems and applications they use have increased in both number and complexity. This is where automated master data management and the best master data management tools come into play. According to Lucidworks, corporations collect more…

Kaylee Edmonson, Director of Demand Generation, title card for Data Superheroes RevOps interview series
Leaders

The Dark Funnel Future: Insights from Kaylee Edmondson, Senior Director of Demand Gen at Chili Piper

Kaylee Edmondson is a podcasting and marketing savant for whom change is a welcome challenge. As the Senior Director of Demand Generation at Chili Piper and host of the popular podcast, Demand Gen Chat, Kaylee offers her honest and straightforward…

Data Superheroes RevOps Dan Frohnen
Leaders

Music to marketing: The many lives of Dan Frohnen, CMO of UpKeep

Dan Frohnen’s career journey has been novel. From music publishing to marketing operations, his unique experience has translated to SaaS thought leadership, where he sees creative solutions where others see problems.  Dan is currently CMO at UpKeep, a software designed…

strategic-operations-chess
Strategy

8 Tips to Move from an Operational Role to Strategic Role

RevOps (Revenue Operations) is becoming an increasingly important function in business, as it provides accurate, comprehensive, real-time insights and data that can help decision-makers. These tips include meeting the rising demands of data consumers, building a foundation of clean and clear…

please-do-not-litter-data-quality-trends
Guides

The top 9 data quality trends of 2021 (so far)

If you’re like me, LinkedIn feels like an echo chamber for unsolicited data quality advice.  It’s as if the scions of data quality such as Thomas Redman—‘The Data Doc’ who literally wrote the book on data interventions—have finally been proven…

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