Data Wisdom for the Workplace

B2B Cusomer Data Strategies
Strategy

Customer Data Strategy: B2B’s 3 Most Common Approaches

Customer data sits in many different systems. It is produced every time a customer interacts with your business, or when your teams pull data about customers from external sources like enrichment tools. How this data returns value to customers, through…

Hyland Marketing ROI
Leaders

Coffee With Customers Ep. 5: Hyland’s Ben Bykowski on Unified Data for Marketing ROI

Our fifth episode of Coffee with Customers features Ben Bykowski, Director of Technology at Hyland Software. Ben and team selected Syncari to unify multiple marketing automation tools, namely Marketo and Pardot, with Salesforce. In organizations with multiple lines of business,…

HubSpot launched Data Quality tools, a Syncari graphic
Guides

HubSpot’s New Data Quality Command Center

If you’re in RevOps and HubSpot is your CRM, then you’re always watching for product updates. It’s likely you heard about HubSpot’s new Data Quality tools. What is the HubSpot Data Quality Command Center? In September 2022, HubSpot launched a…

Strategy

Syncari’s response to Salesforce Genie: Be careful what you wish for

At Dreamforce 2022, Salesforce unveiled Salesforce Genie (the rabbit) – which promises to turn your data into real-time customer magic. Sounds promising. But if there’s one thing we’ve learned from hit films Aladdin and Kazaam, it’s that when it comes…

HubSpot Deduplication
Guides

HubSpot Deduplication

HubSpot deduplication is an important feature of the platform, which is well known for its marketing automation and CRM tools. As HubSpot gains popularity among young start-ups that prioritize ease of use and out-of-the-box functionality, it’s essential to note that…

What is Data Unification
Guides

What is Data Unification?

There are many terms involved in data and how it is managed. Here we’ll do with a rising trend, usually seen in discussions of revenue operations and their objective to unify data for their sales, marketing, customer success and finance…

Computer algorithms and software language displayed on a screen
Guides

Data Deduplication Software

With such a large amount of important data saved in our computers, making routine software backups is critical. This includes everything from our emails to Word and PDF documents, from revenue spreadsheets to user activity logs, and so much more. …

Coffee with Customers Conga Blog Banner (1)
Leaders

Coffee With Customers Ep. 1: Data Unification with Conga’s Scott Merselis

“Can we Syncari it?” We are not quite at the Kleenex level, but maybe one day Syncari will be a household name. At least, an “officehold” verb. That’s how the team over at Conga now talks about Syncari. They began…

Guides

Salesforce Deduplication: How to Dedupe Data in Salesforce

Salesforce deduplication is crucial to successful go-to-market. Many organizations still run Salesforce dedupe processes manually, but more and more are turning to deduplication tools to improve data quality. Cleaning and deduping data are essential processes to ensure your sales and…

Guides

What is Master Data Management?

As companies have evolved, the systems and applications they use have increased in both number and complexity. This is where automated master data management and the best master data management tools come into play. According to Lucidworks, corporations collect more…

Syncari graphic stating "Series A financing $17.3 million"
Guides

Letter from the CEO: Announcing Our Series A Funding Round

I am bursting with excitement to announce that Syncari has raised a Series A funding of $17.3 million from a group of leading investors, which will propel our platform growth at scale. At Syncari, our goal is to transform every…

Leaders

How To Preserve Your Data Quality (And Your Sanity) Through A Merger, According To A Revenue Leader Who Aced One

Amy Palmer’s path to marketing leadership was an unconventional one. After four years investigating police misconduct in NYC, she did a stint as a manuscript editor and earned a master’s degree in anthropology before transitioning into demand generation marketing. Today…

Clean Continuously
Leaders

Syncari Announces $6.5M Seed and New Board Members, Including Former Founder of MuleSoft

Syncari well-poised to lead the new data automation market SAN FRANCISCO, June 16, 2020 /PRNewswire/ — This month, Syncari announced that it has raised $6.5M in total seed funding, led by SignalFire. This infusion of additional capital allows Syncari to accelerate its customer acquisition plans and bolster its board with two veterans, Ilya…

Guides

Nick and Neelesh Discuss Syncari Origins

In this episode of Taking Notes with NextGen, host and Managing Partner Dan Mindus speaks with Nick Bonfiglio and Neelesh Shastry, Co-Founders of NextGen portfolio company Syncari. Syncari is building a modern multidirectional stateful synchronization and data management platform to…

Strategy

How not to let your infrastructure run you

Controversial opinion: The biggest thing standing in the way of most CTOs’ success is the impulse to build their own infrastructure. In the past, engineering teams had little choice but to build tools—because there weren’t any better options available. Before…

Strategy

The catastrophic cost of bad data and where it’s all headed (Part 5 of 5)

30% of new integration projects will use AI technology for faster delivery by 2022. — Gartner   This is part 5 of my 5-part series about the cost of bad data. Read the previous post here. The Syncari solution Let…

Strategy

The catastrophic cost of bad data and where it’s all headed (Part 4 of 5)

“What I want is to make sure that good data isn’t corrupted by bad data from a system that has no right updating that field.” — Rob Zare The need for a smarter sync Every company that relies on data…

Strategy

The catastrophic cost of bad data and where it’s all headed (Part 3 of 5)

 “Automation applied to an inefficient process will magnify the inefficiency.” – Bill Gates This is part 3 of my 5-part series about the cost of bad data. Read the previous post here. The added threat of system-specific AI System-specific machine…

Wordpress Social Share Plugin powered by Ultimatelysocial