Syncari for Lead to Account Matching

Align sales and marketing to boost productivity and win rates

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No-code Data Automation

Coordinated Data. Coordinated GTM.

Boost sales productivity

Normalize data and match leads to accounts in your CRM based on your specific business logic, not what your vendor prescribes.

Increase speed-to-lead

Build complex routing flows for leads, contacts, accounts and opportunities with no-code functions.

Win more deals

Enrich leads with matched account information such as industry or revenue and tailor sales and marketing outreach.

I originally came to Syncari to replace the native sync between Hubspot and Salesforce. Since then I've also added really cool functionality for lead routing, scoring, lead-to-account matching all with automated slack alerts. Syncari is a game-changer!

Nick Talbert

Director of Digital Marketing Operations at Certent

Lead to Account Matching

Define precise match rules to ensure complex parent-child hierarchies and duplicate or complex accounts are handled the way your business logic requires.

Lead Routing

Implement any routing strategy -- round robin, territory-based, account-based -- using a simple interface and step-by-step guides to build, track and update complex routing flows in near-real time.

Merge and Dedupe

Dedupe leads based on your required logic, from standard fields like email to custom logic like account geography. Enforce winning record criteria with field-level controls for what stays and what goes.

Global Data Enrichment

Enrich any field from multiple data providers, like Clearbit for Leads and ZoomInfo for Accounts, and sync the result across your tech stack.

Continue your journey

Additional Resources

The Definitive Guide to Data Automation

Sourced from conversations with 100+ operators at dozens of companies, this step-by-step guide delivers practical guidance for your data journey.

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Intro to Data Fitness Index

During this 30-min product demo, we’ll show you how to continuously measure and improve your data health with Syncari.

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Free Data Quality Scorecard

Grade your data in seconds. Then learn how to improve it for free with Syncari's Data Fitness Index.

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