Blog Category: Leaders

AI-driven enterprises must go beyond just cleaning and integrating data—they need to ensure context awareness and hallucination mitigation to build trustworthy, reliable AI systems. The Three Pillars of AI Readiness: A Strategic Framework According to a recent Gartner research report,…

The Shift from Traditional to Agentic MDM Master Data Management (MDM) is a critical pillar of data governance, data integrity, and enterprise decision-making. For years, organizations have relied on traditional MDM solutions to establish a single source of truth, enabling…

TL;DR: Dana Therrien brings over 20 years of experience in sales and revenue operations to his advisory role at Syncari. He views Syncari’s emphasis on user experience and powerful platform capabilities as a key driver of its growth from SMBs…

TL;DR: Syncari’s Interview with Ryan Vong on Customer Master Data Management (CMDM) Syncari sat down with Ryan Vong, Founder and CEO of Helix CXM, to discuss the importance of Customer Master Data Management (CMDM) in marketing and operations.  CMDM consolidates…

Empowering Customers and Partners for Seamless Data Management Businesses must manage their data effectively to make real-time decisions and stay AI-ready. But navigating the complexities of data silos, system integrations, and ensuring data accuracy requires more than just tools—it demands…

The Evolution from Embedded Integrations to Embedded Autonomous Data Management By Varsha Neelesh, SVP of Engineering and Success at Syncari TL;DR As businesses grow, fragmented data across multiple systems hinders decision-making.  Syncari’s Autonomous Data Management (ADM) offers an AI-driven solution…

TL;DR: Chris Pardo, VP at LSEG, brings over 20 years of data management experience to Syncari. Syncari aims to tackle data inconsistencies across business functions. Chris specializes in master data management, enhancing data integration and automation capabilities. Syncari's platform automates…

TL;DR: William Che, a seasoned expert in technology optimization, is now advising Syncari on data management. His wealth of experience in high-tech industry and IT governance drives his passion for clean, accurate data. Syncari's innovative approach to data management focuses…

TL;DR: Balaji Srinivasan, Chief Data Officer at UBS Asset Management, discusses Syncari's innovative approach to data management. Syncari's no-code automation resolves data silos and integrity issues, reducing operational costs. Balaji highlights Syncari's non-intrusive nature and ability to address fragmented data…

The following is an interview with Varsha Neelesh, VP of Engineering here at Syncari. Varsha has led development of multiple novel technologies within Syncari, including its data unification capabilities and its embedded integration product, known as Syncari Embed. About Varsha…

CRM data quality is a big problem for most B2B companies. While customer data quality in general is difficult, many organizations rely on their CRM to be a single source of truth. This means that CRM data quality becomes vital…

Our fifth episode of Coffee with Customers features Ben Bykowski, Director of Technology at Hyland Software. Ben and team selected Syncari to unify multiple marketing automation tools, namely Marketo and Pardot, with Salesforce. In organizations with multiple lines of business,…

“Can we Syncari it?” We are not quite at the Kleenex level, but maybe one day Syncari will be a household name. At least, an “officehold” verb. That’s how the team over at Conga now talks about Syncari. They began…

Kaylee Edmondson is a podcasting and marketing savant for whom change is a welcome challenge. As the Senior Director of Demand Generation at Chili Piper and host of the popular podcast, Demand Gen Chat, Kaylee offers her honest and straightforward…

Dan Frohnen’s career journey has been novel. From music publishing to marketing operations, his unique experience has translated to SaaS thought leadership, where he sees creative solutions where others see problems.  Dan is currently CMO at UpKeep, a software designed…

What if I told you the future of sales enablement is doing even more with even less? What if your teams could accumulate years of RevOps experience, in less time than it takes to type “Ctrl+F”? That world isn’t far…

Nearly everyone in go-to-market (GTM) operations has, at some point, shared this experience: You’re asked to report on data that doesn’t exist. Or isn’t possible to collect. That data doesn’t exist of course because nobody thought to set up a…

In The Signal and the Noise, bayesian forecaster Nate Silver pointed out an interesting observation: People tend to mistreat weather reporters, sometimes cursing them in public. Why? Because they blame them for bad weather—even though the weather is very, very…