Blog Category: Leaders

TL;DR: Syncari’s Interview with Ryan Vong on Customer Master Data Management (CMDM) Syncari sat down with Ryan Vong, Founder and CEO of Helix CXM, to discuss the importance of Customer Master Data Management (CMDM) in marketing and operations.  CMDM consolidates…

Empowering Customers and Partners for Seamless Data Management Businesses must manage their data effectively to make real-time decisions and stay AI-ready. But navigating the complexities of data silos, system integrations, and ensuring data accuracy requires more than just tools—it demands…

The Evolution from Embedded Integrations to Embedded Autonomous Data Management By Varsha Neelesh, SVP of Engineering and Success at Syncari TL;DR As businesses grow, fragmented data across multiple systems hinders decision-making.  Syncari’s Autonomous Data Management (ADM) offers an AI-driven solution…

TL;DR: Chris Pardo, VP at LSEG, brings over 20 years of data management experience to Syncari. Syncari aims to tackle data inconsistencies across business functions. Chris specializes in master data management, enhancing data integration and automation capabilities. Syncari's platform automates…

TL;DR: William Che, a seasoned expert in technology optimization, is now advising Syncari on data management. His wealth of experience in high-tech industry and IT governance drives his passion for clean, accurate data. Syncari's innovative approach to data management focuses…

TL;DR: Balaji Srinivasan, Chief Data Officer at UBS Asset Management, discusses Syncari's innovative approach to data management. Syncari's no-code automation resolves data silos and integrity issues, reducing operational costs. Balaji highlights Syncari's non-intrusive nature and ability to address fragmented data…

The data-driven era has revolutionized the role of data scientists and analysts, placing them at the core of strategic decision-making and revenue generation. Revenue Operations (RevOps), which aligns sales, marketing, and customer service to boost revenue growth, increasingly requires the…

The following is an interview with Varsha Neelesh, VP of Engineering here at Syncari. Varsha has led development of multiple novel technologies within Syncari, including its data unification capabilities and its embedded integration product, known as Syncari Embed. About Varsha…

CRM data quality is a big problem for most B2B companies. While customer data quality in general is difficult, many organizations rely on their CRM to be a single source of truth. This means that CRM data quality becomes vital…

Our fifth episode of Coffee with Customers features Ben Bykowski, Director of Technology at Hyland Software. Ben and team selected Syncari to unify multiple marketing automation tools, namely Marketo and Pardot, with Salesforce. In organizations with multiple lines of business,…

Our fourth episode of Coffee with Customers features Eric Portugal Welsh, Director of Revenue Operations at Demostack. Eric unified Jira and Salesforce to create a distributed Customer 360 across sales, customer success and product development. Demostack is not unique in…

Sales teams can gain a lot of momentum and traction with product usage data. If a seller knows that multiple people from a given account have signed up to use a product, they know who to talk to and have…

“Put more time back in the day of the sellers. Where the sellers operate is where I need to surface the data.” This is one of Sam Bowley’s philosophies as a RevOps professional. If sellers use Slack or Salesforce, he…

“Can we Syncari it?” We are not quite at the Kleenex level, but maybe one day Syncari will be a household name. At least, an “officehold” verb. That’s how the team over at Conga now talks about Syncari. They began…

Eliya Elon has been blazing trails since he was a teenager. His career kickstarted when he was 15: “My parents went bankrupt so I dropped out of school to work,” he explains. “I started my first business—the second CrossFit gym…

Kathryn and Ben are proposal BFFs. As the Senior Manager of Proposal Operations at Maven Clinic, Kathryn Bennett is pumping out winning bids and teaching proposal managers how to succeed without compromising their sanity. When I invited her to speak…

It’s impossible to ignore Gusto’s Head of Channel Marketing. In a profession often notorious for verbose, jargon-y content, Christine is clear, erudite, and exacting. Whether she’s normalizing Black leadership with her presence or promoting Gusto’s all-in-one HR and payroll platform,…

If you’re in RevOps, you’ve likely seen Jeff Ignacio’s posts on LinkedIn. A quick perusal of his profile reveals a veritable treasure trove of operations knowledge, from his two cents on Ops trends to tactical tips that practitioners can apply…