Company Profile:
DeepScribe, a leader in medical transcription services, leverages advanced AI to provide precise and efficient documentation solutions for the healthcare industry. Their primary business goal is to centralize their data management using Syncari as the hub, thus achieving operational efficiency and enabling a robust data-driven strategy to refine healthcare documentation processes, enhance patient care, and streamline administrative workflows.
Key Stakeholders:
- Charlie Kolb, VP of Growth
- Pavan Manoj, Associate Data Analyst
Challenges:
DeepScribe faced challenges that limited their ability to effectively manage data and automate processes:
- Billing Orchestration: Ensuring accurate synchronization of complex billing data from Stripe with customer relationship data in HubSpot for real-time billing.
- Automated user provisioning and deprovision: Automating user accounts in Auth0 when specific contact data conditions are met.
Current Use Cases:
- Product Usage: Syncari integrates product usage data from PostgresSQL into HubSpot to monitor customer engagement.
- Cohort Analysis Dashboard: Syncari insights dashboard tracks users in monthly cohorts, displaying the retention of each cohort month over month, providing DeepScribe with actionable insights into customer retention and product usage trends, supporting targeted marketing strategies and product improvements.
Syncari as the Central Hub:
Adopting Syncari as the central hub for their data operations, DeepScribe has enhanced its master data management and automation capabilities:
- Unified Data Platform: Syncari served as the single source of truth, integrating and synchronizing data across multiple systems (Stripe, HubSpot, PostgresSQL, Auth0). This centralization ensures consistency and accuracy in data across the organization.
- Automated Workflows and Processes: Syncari automated essential business processes, reducing manual efforts and enhancing operational efficiency. This includes everything from account provisioning to dynamic data updates across platforms.
Results:
- Enhanced Data Integrity and Consistency: With Syncari at the core of its data strategy, DeepScribe maintained high-quality data, essential for reliable healthcare operations and decision-making.
- Increased Operational Efficiency: Automation of key processes significantly reduced the need for manual data handling, allowing DeepScribe to scale operations effectively.
- Improved Business Insights: The centralized data hub provided comprehensive analytics and reporting capabilities, offering deeper insights into business performance and customer interactions, which are critical for strategic healthcare planning.
Business and IT Impact:
Through this integration, DeepScribe showcases the transformative power of unified data systems in promoting technological innovation and driving significant business growth within the healthcare industry. “Adopting Syncari as our central data hub has been a game-changer for DeepScribe, enabling us to not just manage but truly leverage our data. This integration has allowed us to automate dozens of manual processes from subscription management to user management to reporting and analysis.”
