Rosalyn Clari

Overworked Operations Leader? You May Benefit From “Ops Therapy,” says Clari’s Head of Revenue Operations Rosalyn Santa Elena

You’ve heard of talk therapy, but what about Ops therapy? Rosalyn Santa Elena, Head of Revenue Operations at Clari maintains it’s essential. Because the life of an operations leader is one fraught with chaos. Last minute fire drills. Tech providers who make unexpected updates that send your processes haywire. Team members forget to loop you…

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Santa Clause Data Superhero

“Make your list, check it twice”: A conversation with St. Nicholas, Head of Gift Ops, North Pole

Happy holidays! This week’s interviewee might surprise you. What also might surprise you is that he and his wife (they’re co-founders) suffer from the same data quality issues most business leaders do. Every year around this time, kids around the world send their holiday gift requests to Santa Clause up at the North Pole —…

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Marketing Ops Data Integration Imperative - Aubrey Morgan

“Stage A Data Intervention”: Aubrey Morgan On The New Imperative For Marketing Operations

Ask any marketing operations professional the bane of their existence and they will tell you: bad data. It’s the insidious source of countless pains—hours spent meticulously scrubbing lists, embarrassing email blunders, and campaign reporting that nobody can seem to agree on.  But according to Aubrey Morgan, Syncari’s new Director of Demand Generation, data chaos is…

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