All Posts by Author Evan Dunn

Customer data platforms (CDPs) collect data from both online and offline sources, then standardize and compile that data to create customer profiles.  Naturally, internal teams can work with customer profile data more easily when it’s well organized. So whether an…

Customer data sits in many different systems. It is produced every time a customer interacts with your business, or when your teams pull data about customers from external sources like enrichment tools. How this data returns value to customers, through…

Software companies and other business services organizations almost universally underestimate the importance of a B2B customer data model. For all the hype around customer 360 and customer data unification – even b2b customer data platforms are having a moment –…

The USP of Jitterbit Integration Software is that it enables seamless connections between SaaS on-premise and cloud applications for companies of all sizes. It also can add artificial intelligence to any business process immediately. Enterprises today must effectively capture, manage,…

Integrately is a one-stop, no-code integration platform. Integrately enables organizations to connect their software package suite to streamline operations across various web apps. It is a one-click automation platform that allows you to link various apps effortlessly. It will enable…

Gone are the times when you had to keep everything in excel or google sheets. Automation software is the new normal for keeping and managing workflow these days. Automating workflows using platforms such as Zapier and Integromat promises to help…

With the aid of Census, users may synchronize data from their database with all their business apps for operational analytics. The information needed to improve functionality, workflows confidently, and other processes are provided to the business team. The software allows…

Today’s businesses make money when you’re fast and consistent with proper team management. The quicker you can access the insights of the data, the better your business will progress. Snaplogic is one of those data integration software that can easily…

Accessing the right data points at the right time has never been more essential for B2B marketing and sales teams worldwide. For Digital marketing teams, Google Analytics is their livelihood. For product and customer marketing teams, it’s a mix of…

If you’re in RevOps and HubSpot is your CRM, then you’re always watching for product updates. It’s likely you heard about HubSpot’s new Data Quality tools. What is the HubSpot Data Quality Command Center? In September 2022, HubSpot launched a…

As the saying goes, “data is the new oil.” In today’s data-driven world, organizations of all sizes recognize the importance of using data to inform their decisions and drive growth. Whether you’re a small business looking to improve your operations…

If you’re looking for integration tools that help businesses to clean, manage, unify, distribute customer data, integrate web applications, and automate workflow, Zapier, or Automate.io are one of the best solutions. But, comparing these 2 platforms- Zapier vs Automate., which…

Your go-to-market lives or dies depending on the quality of your data. This is true across the board, from the information available on a lead, to customer attributes, to product usage and billing. Even if you don’t position as a…

HubSpot deduplication is an important feature of the platform, which is well known for its marketing automation and CRM tools. As HubSpot gains popularity among young start-ups that prioritize ease of use and out-of-the-box functionality, it’s essential to note that…

With such a large amount of important data saved in our computers, making routine software backups is critical. This includes everything from our emails to Word and PDF documents, from revenue spreadsheets to user activity logs, and so much more. …

Eliya Elon has been blazing trails since he was a teenager. His career kickstarted when he was 15: “My parents went bankrupt so I dropped out of school to work,” he explains. “I started my first business—the second CrossFit gym…

You would think that by now, the “Single Source of Truth” would be here already. At this point in the history of SaaS, there should be a beautifully streamlined process that makes a single warehouse of integrated information easily accessible,…

When it comes to integrating and distributing data, your results are only as good as your methods. Unifying and synchronizing data from various sources and systems helps business teams find the best revenue signals and directs them to the most…